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Social networks are not made to sell”: Miguel Baigts, CEO of Consulting Media México

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Social networks are not made to sell”: Miguel Baigts, CEO of Consulting Media México

Social networks have been taken as the means to publicize the products or services that a company offers in addition to providing growth opportunities to a company. Unlike what is believed, social networks are not made to sell but to publicize the products it offers, says Miguel Baigts, CEO of Consulting Media México in the framework of his participation in the 6th National Marketing Congress.  México, DF – Social networks have been taken as the means to publicize the products or services that a company Egypt Mobile Database offers in addition to providing growth opportunities to a company. Unlike what is believed, social networks are not made to sell but to publicize the products it offers , says Miguel Baigts, CEO of Consulting Media México in the framework of his participation in the 6th National Marketing Congress.

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The adjustments that social networks are having are aimed at determining who is the market to which they want to reach so that accounts that are not used and pages that are duplicated are disappearing.

Miguel Baigts affirms that “Social networks were not made to sell” but to communicate and offer permanent branding to the brand, which undoubtedly helps the company gain prestige and trust.

One of the objectives that brands seek when being on social networks is to make their product or service more public. To achieve this, they create content related to the benefits that the consumer has in case they buy Brother Cell Phone List.

According to the CEO of Consulting Media México, “in social networks it is not about how many people follow you or like you , it is about someone finding your company in a search engine” this in order to find greater and better results , same that come from a social network.

Due to the above, brands must focus on creating content that solve consumer doubts. Miguel Baigts points out that 70 percent of searches on Google are by means of questions, that is, how, when, where, why and for what.

During the interview, it is stated that the content offered by companies on social networks must be transcendent, clear, specific, surprising and empathetic, that is, they must have content that is recorded in the mind of the person who reads it.

Finally, the participation of Consulting Media México within the 6th National Marketing Congress that takes place in Mexico City states that companies must create prestige and trust, which offers a much broader level of communication towards the client.

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