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Ikea manages to share its entire catalog on social networks without spending a penny

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Ikea manages to share its entire catalog on social networks without spending a penny

If something must be recognized Ikea , the Swedish furniture manufacturer, it is its ideas for advertising and marketing with few resources, as it has achieved this time through this action in which they managed to publish in Norway, one of the pages Belarus Phone Number List of its famous furniture catalog 2014, thanks to its thousands of followers and fans on Facebook and Instagram.

Imagine that social media disappeared
The campaign carried out in Norway, thanks to the creativity of the SMFB Oslo agency, proposed to its fans, that they take a photo of the page or products of the catalog that each year reaches each mailbox in the Nordic country, and then share it on Facebook or Instagram.

In return, weekly the brand would reward, by raffle, one of the participants, with the product that the selected Internet user had shown in the photo posted on social networks Phone Number List. In just 4 weeks, each and every one of the catalog pages appeared on Facebook and Instagram and in the latter, Ikea went from having no presence to becoming the most popular brand in Norway.

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