So you need to get accurate information about the sales process during the interview to understand how you can best help sales reps, sign clients. Why and how to do a business process. In addition, take advantage Vatican City Email List Marketing. Again, this information will allow you to understand to what extent you will have to fight to convince them to move forward. Finally, also use this point to ask what tools are used in the company to prospect and gain customers. You will be able to suggest things and measure the technological maturity of the company. If there is no CRM and the main tool is Excel… You will have to fight hard to invest in the right Marketing tools!
Why did the incumbent leave? I hesitated for a long time to put this question because it is always recommended, but when it is asked in an interview, we rarely get an “honest” answer. The best thing here is to ask to discuss with collaborators to take the temperature. If the recruiter refuses, it is undoubtedly that there is an eel under the rock…! You can also use LinkedIn to connect with former employees. Do not neglect this part and combine it with the bonus question that we will see at the end of the article. What are the company’s objectives for the next few years? I love job offers that say ” to continue its development, company X is looking for a Marketing manager ” blab blah!
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To what extent is the company developing? This is what you should seek to know during your interview by asking this sixth question. The idea here is to understand what the recruiter expects from Marketing: is the idea to compensate for a decline or stagnation in turnover or really to accelerate its growth? In the 1 st case, there is very likely that the recruiter will expect in the short term or at best medium term. You must therefore have it in mind to prioritize the Marketing actions to be carried out. In the 2nd, you can validate that Marketing is a strategic priority and is a good place to chill out!
What is the company’s policy regarding vocational training? Getting ahead is usually one of the reasons people quit Marketing. Marketing is evolving at high speed and if you do not progress, you lose in employability and in the potential for development. And let’s be clear, you’re pissing yourself off too. So, during your interview, find out the position of your future employer regarding vocational training and ask for examples. If he seems reluctant to this idea… Apply elsewhere! Bonus: check that the company shares your values. Marketing is a passionate profession, for most of us, which often generates a need for meaning. We are better when what we do has meaning and impact.
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It is for this reason that I wrote my manifesto: the Da Sushi Code, in which I present my 7 main values. For your part, list your 3 main values and try to validate them during the interview. Much like a game of bingo, you have to check them off one by one as they are cited directly or indirectly by the recruiter. This is the hardest part, but it is essential. Here you are, you are ready for your interview and I just have to tell you SHIT! Once you have the job, this Inbound Marketing workbook will come in handy. Fortunately, my return on my poker investment is not just measured by the money I win (or lose!).
Poker makes me better at Marketing thanks to the following 7 points. Do we do it apart? Carpet! Like many, I started playing poker with friends in the evening. We played 5 euros with a drink. It was 15 years ago. I quickly came across this game that you might think is simplistic at first glance but is in fact so complex and strategic. When we do not know Poker, we think it is chance. But it’s not trivial if you always find the same faces in the finals of the biggest tournaments in the world. For my part, I am far from it. I win a little, I sometimes lose. But one thing is certain, the characteristics of Poker allow me to improve my Marketing performance. Fortunately for my return on investment.