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4 basic characteristics that marketers should have in 2014

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4 basic characteristics that marketers should have in 2014

With 2014 just around the corner and the marketing area becoming increasingly competitive, it is important to identify the needs of companies Hungary Phone Number List and the type of profile that marketers should have for the new year in order to stand out. More related notes: There is no infallible formula for content marketing Content marketing predictions for 2014 The consumer profile in 2014.

1. Be curators and content writers
It is important to be skilled in the art of storytelling. Consumers seem to show interest in getting to know the brands that are part of their lives in depth, and they get hooked on campaigns that make them connect with the products on another level, especially emotionally. It is also necessary to create original and attractive content for your web pages, with a blog being the most suitable. According to Marketing Query Phone Number List, 63% of consumers follow the influence of blogs. It will also be necessary to locate, prioritize and group trends, values ​​and audiences in order to achieve a disciplined strategy. According to a Smart Insights survey, the most significant trend in digital marketing will be oriented towards content marketing.

2. Be innovative
Thinking beyond expectations, finding unexpected solutions and winning in the field of creativity will be characteristics that any company will look for in its marketer. The world of advertising moves fast, it is vital to keep up to date and have the necessary sensitivity to reinvent trends. Creating your own strategies and innovating will be essential for your work to be valued. Amid so much media proliferation , customers only pay attention to the most attractive campaigns. Think about the things that you can change and improve on those that have already been done.

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