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1934: the origin of SEPU, the first shopping center in Spain

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1934: the origin of SEPU, the first shopping center in Spain

Today’s life is the result of the many things we learned from the past. how to look up cell phone numbers in canada Today’s successes owe an ongoing debt to those who dared to take inspirational first steps in business. We say it in a clearer way. The former success of Gallerias Preciado’s, how to look up cell phone numbers in canada the current success of the English Court or even Zara, owes much to what was the first chain of shopping centers in Spain : The Spanish Society of Unique Prices, much better known by its acronym: SEPU . The great business conquests are based on being able to meet social needs. how to look up cell phone numbers in canada SEPU was able to reach the largest group in the post-war period , the lower-middle social class, which lacked large spaces in which to buy products at a reduced price. Not in vain, we can assure without fear of being wrong that it was the forerunner of those “everything a hundred” that spread like wildfire in Spain in the 1980s. When the Swiss businessmen Henry Reichenbach and Edouard Worms opened the first SEPU in the middle of the Second Republic, in 1934, they did so with an absolutely revolutionary offer

the single price strategy . All the products cost one, how to look up cell phone numbers in canada two, three, four or five pesetas. That is, they tried to be accessible to all budgets. The truth is that SEPU is today the great forgotten among the pioneers of shopping centers . The collective imagination is inclined to think that Gallerias Preciado’s or El Corte Ingles were the forerunners of this thriving sector in Spain. But it’s not like that. For just a few years, how to look up cell phone numbers in canada SEPU was ahead of future business giants. Gallerias Preciado’s was founded by Pepin Fernández in 1943 in the Madrid street that gives him his last name, Preciado’s. El Corte Ingles, for its part, began its successful department-sales structure in 1945 at the hands of an uncle and a nephew: César Rodríguez and Ramón Arecas. It is striking that Fernández and Rodríguez were cousins ​​and had returned from how to look up cell phone numbers in canada “making the Americas” in Cuban lands a few years before .

how to look up cell phone numbers in canada

It is also surprising that the first Galerius Preciado’s and El  Gambling Email List  Corte Ingles were how to look up cell phone numbers in canada located opposite each other. But, as we say, SEPU had been ahead of them as a pioneer in the business structure in Spain. Choosing the best location, key to SEPU’s success  how to look up cell phone numbers in canada The location of the shopping center was another of the keys to its success. The first emblematic SEPU was opened at number 32 on Gran Vía , how to look up cell phone numbers in canada  in the building where Madrid-Paris had opened ten years before, the first department stores organized by departments that existed in Madrid and that followed the fashion of elegant shops. of this style that proliferated in Paris.  how to look up cell phone numbers in canada SEPU knew how to unite the elegance of the building, the populous condition of the main street of the capital of Spain and a policy of low prices that drew the attention of everyone who passed by. Today Gran Vie 32 continues to be a benchmark in the architecture of shopping centers, with establishments from firms such as Mango, H&M or Primark

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